Internet Marketing 101 for Small Businesses
Thu., Nov. 7, 6:30 p.m. 2013
In this workshop students will be taught the basic concepts of how to use the Internet for marketing their business. Subjects will include: acquiring a domain and hosting your website, website platforms, e-commerce, search engine optimization, blogging, social media, email marketing, paid online advertising and Google Analytics. This workshop is a basic overview meant to familiarize the student with concepts and terminology as well as helping to overcome any hesitations which may be keeping a business owner from engaging in online marketing.