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What lies at the root of commercial artists' work is still their original passion to create beautiful images. "On the Side" highlights that artwork created by local advertisers in their free time. The exhibit, presented by Rochester Contemporary and the Rochester Advertising Federation, will run from Thursday, August 3, through Saturday, August 12, at the Rochester Contemporary Art Center (137 East Avenue).
An opening reception on Thursday at the gallery will take place from 6 p.m. to 9 p.m. with cocktails and food from The Daily Refresher. Admission is $10 for the public and $5 for members of RoCo and RAF. Regular gallery hours are Wednesday through Sunday, 12 p.m. to 5 p.m., and Friday, 12 p.m. to 9 p.m. Admission is $2; free for members. For more information, visit rochestercontemporary.org or call 461-2222.