Bruce Pilato 
Member since Mar 2, 2019

click to enlarge bruce_mexico.jpg

Stats

Bruce Pilato Bruce Pilato is a 40-year veteran of the entertainment business, who currently owns and operates Pilato Entertainment, Marketing & Media, LLC, a company that provides entertainment marketing, artist management, promotion and project development to a number of domestic and international clients. He has worked closely with a myriad of US and British platinum recording artists, including: ASIA (the original line-up); Emerson Lake & Palmer, Carl Palmer’s ELP Legacy, Greg Lake, Kathy Sledge (solo artist and signature voice of Sister Sledge); Lou Gramm, Foreigner, Sex Pistols founding member Glen Matlock, Rascals guitarist Gene Cornish, Jefferson Starship founder and guitarist Craig Chaquico, The Pat Travers Band, Cactus (with Carmine Appice); and The Tubes with Fee Waybill. His publicity division has done PR and marketing for Concert One’s MEAT LOAF- The Guilty Pleasure Tour DVD; Little River Band; YES, Whitesnake, Nelson, Dennis DeYoung of Styx; Rated X with Carmine Appice & Joe Lynn Turner; Uriah Heep, Vanilla Fudge, jazz artist Rob Holz; prog rockers Unifed Past, Canadian hard rockers Coney Hatch, Gentle Giant, and Seventh Key featuring Billy Greer from Kansas and Mike Slammer from City Boy. In 2001, Pilato worked with ex-Beatle RINGO STARR & HIS “NEW” ALL STARR BAND tour, involved in tour planning, marketing and assembling the band. Presently, Mr. Pilato is involved in catalog development for several labels. He has worked on the CD release of the legendary King Biscuit Flower Hour Radio show archives on the BMG distributed King Biscuit Records label. He was also an Executive Producer of the weekly radio concert broadcast heard on over 300 radio stations. He has been involved with the clearance and liner notes of several releases including titles by Ozzy Osbourne with Black Sabbath, The Fixx, Bob Weir (Grateful Dead) , Foreigner, Humble Pie, Deep Purple, America, James Brown, Cher, Robin Trower, The Steve Miller Band, Triumph, Bill Monroe, Bachman Turner Overdrive, David Crosby, Billy Squier, The Hollies, ELP, Greg Lake, 10cc, Steve Forbert, Rick Derringer, Ian Hunter, ASIA, Carl Palmer, and many others. Mr. Pilato has also written and produced several video projects, including a filmed account of the 1990 Country Gold Music Festival in Japan (starring Ricky Skaggs, The Nitty Gritty Dirt Band and others), for which he won the 1991 Silver Cindy Award for Best Public Relations Video, issued by the National Association of Visual Communicators. He also wrote and produced for a TV series called Rock Story for European television from 1996 – 2000 with LA-based with Meticulous Productions. He has also worked in the advertising industries throughout his entire career, overseeing the marketing of more than 25 successful businesses, on both a local and national level. His clients include celebrity chef Mario Daniele, Mastermind Lounge and Innovative Dental. Pilato began his career in the music business as a journalist in 1976, while still in college. Upon his graduation from Syracuse University’s Newhouse School of Communications, he began covering the music, audio, and video industries for a number publications. He has had 1,500 published articles featuring his interviews with celebrities such as ex-Beatles Paul McCartney, George Harrison and Ringo Starr; The Rolling Stones; Bonnie Raitt, The Who; Little Richard; James Brown; Pink Floyd; Peter Gabriel; Red Hot Chilli Peppers; Led Zeppelin; Frank Zappa, and hundreds of others. He has worked as a Contributing editor and/or writer for VARIETY, THE ASSOCIATED PRESS; GANNETT NEWS SERVICE ; USA TODAY; CRAWDADDY; MIX MAGAZINE, ILLINOIS ENTERTAINER, THE SCRANTON TIMES, HIT PARADER, ROCK SCENE , PULSE, US WEEKLY, THE ABA JOURNAL, and other publications. Over the years, Mr. Pilato has worked as a consultant for many entertainment firms, artists, record labels, film companies and marketing/ advertising firms, including: Concert One TV, Frontiers Records, Metropolitan Entertainment, Shout Factory/SONY MUSIC, Sanctuary Records, Castle Records, Sparrow Records- EMI Music, RCA / BMG Records, Universal Music Group, PolyGram Records, BMG Home Video, American Gramophone Co (Mannheim Steamroller); Continuum/ MCA Records, Epic Records/ Sony Music , K-Tel International, EMI / Sparrow Records, The King Biscuit Flower Hour; Dera & Associates Public Relations; Playboy Home Video, music artist Jan Hammer; Paradigm Records/ Warners ADA; iKinetik Dynamic Imaging UK; Kodak; E! Entertainment Network; and Grand Avenue Pictures, in Hollywood. He is a past Executive Director of the Empire Music Conference, and is presently finishing a book entitled FEEDBACK- ONE MAN’S JOURNEY THROUGH THE HISTORY OF ROCK N ROLL, (dealing with his years in the music business and featuring excerpts of many of his most famous interviews). In 2012, he produced a full-length feature film documentary on the band, ASIA, entitled ASIA 30 YEARS ON, filmed over 4 years in 15 countries. In the year 2000, with attorney Robert Brenna, Pilato, formed AORTA ENTERTAINMENT INC., an independent record label. In 2002, Aorta merged with the New York City based independent label, Xemu Records, to form a joint venture called A2X Records, LLC, distributed nationally by Redeye Distribution. The first A2X release is a compilation album called WHEN PIGS FLY- THE SONGS YOU NEVER THOUGHT YOU’D HEAR, which was co-produced by Cevin Soling and Bruce Pilato. It features new recordings of classic covers done by artists such as Ani DiFranco & Jackie Chan, Devo, The Fixx, The Oak Ridge Boys, Billy Preston, and others. Pilato is also an archivist and writer for the acclaimed www.wolfgangvault.com website, which features the vast musical archives of the late concert promoter Bill Graham and the historic Fillmore East & West. In 2011, he became Director of Marketing and a Co-producer of the multi-media stage production, THIS IS THE 60s, in conjunction with South Carolina’s Lyric Media Inc. Outside of the entertainment industry, he is an equity partner in the automotive website, CarZoom.com LLC. In 2013, he was appointed Entertainment Director and Marketing Consultant At Large for the new state-of-the-art sports & entertainment complex, 2300 Arena, located in Philadelphia, PA. In the fall and spring semesters, Pilato teaches one day a week at the University of Rochester / Eastman School of Music with courses he developed entitled: Signed, Sealed, Delivered- The Deals That Changed The Music Industry Forever, and Starmakers: Inside The Publicity Machine; and at Nazareth College where he teaches a course in Effective Artist Management. Among his professional groups, Bruce Pilato is on the Board of Directors for The Rochester Music Hall of Fame, Inc. Bruce Pilato is a NY chapter, voting member of The Recording Academy and the Grammys. His recorded music, film, video and entertainment oriented print archives make up one of the largest private collections in the US, with over 100,000 titles covering 2,000 sq ft. He lives in Webster, NY, with wife, Lori. They have three grown sons.

Recent Comments

Re: “The F Word: Rochester Music Hall of Fame

GREG- we respect your feelings about the Chesterfield Kings being in the ROCHESTER MUSIC HALL OF FAME, and I think many on the selection committee also feel you and Andy have had very notable musical careers outside of the band. Many people have asked us about the CKs and when are they going to be inducted. We have not pushed it anymore because we know how the members feel about it. The Sex Pistols (and I have represented Glen Matlock of that band) were inducted into the Rock N Roll Hall of Fame and declined to be attend or accept for many of the same reasons you stated in your post. That's cool and understandable based on their personalities. As far as I am concerned, the Chesterfield Kings are in their own Hall of Fame.. one that relies on memories and attitude. And maybe that's a more appropriate home for the band's legacy. Wishing you and all the former members the best in all your musical endeavors.

8 likes, 3 dislikes
Posted by Bruce Pilato on 03/02/2019 at 2:37 PM

Re: “The F Word: Rochester Music Hall of Fame

Frank- your comments and suggestions are always welcome and as one who as been
omni-present on the Rochester music scene for years, they are usually insightful. However, just as our organizations nominations to the ROCHESTER MUSIC HALL OF FAME appears to be getting stale in your words, so is the argument you offer. Everyone feels justified to criticize us when the artists they like have not yet been nominated and inducted. Thats understandable but its also selfish. That is not to say most of the artists you mention as being overlooked are not worthy of induction; they are, but we do not focus on one specific area of music, we cover it all. We have inducted a number of worthy classical musicians (Dorion Anthony Dwyer; Jeff Tyzik; Howard Hanson); theatrical performers such as William Warfield, James Rado, and Charles Strouse; blues artists like Son House and Joe Beard; punk musicians like Wendy O Williams; Rhythm & Blues icons such as Pee Wee Ellis and Wilmer & The Dukes; Gospel heroes like The Campbell Brothers; jazz greats such as Chuck & Gap Mangione, Ron Carter; and Cab Calloway; Radio personalities and stations like Nick Nickson, Jack Palvino, Uncle Roger, and WDKX; and yes, a good share of established rock stars such as Lou Gramm, Gene Cornish of the Rascals; Gary Lewis & The Playboys and others. We have honored the legacy of local heroes like The Rustix and Duke Jupiter who had a period of national recognition; and of course, world class studio/touring performers such as Tony Levin & Steve Gadd, who frankly played on more hit records than most of us have blood cells. We have also honored institutions like The House of Guitars and record executives like Mitch Miller and music marketing mavens such as Ferdinand J Smith. And in the end, we have done some pretty cool things like reuniting Don Potter and Bat McGrath as a duo for the first time in over 40 years and giving a chance for Gadd, Levin, Ferde, John Beck, the Campbells, and Robert Randolf to jam out, on of all things, a smoking version of Jimi Hendrix Purple Haze. You call that stale? We have made it a point to pay attention to diversity in our selections, both in terms of the people we induct and the type of music we honor. Sure, it would be great to cater to a younger, hipper audience but if true music fans are hip, then they will get what we are doing; and they do, because we have lots of under 30 aged people in our audience. There are other factors to consider. When we formed as an organization we said we would only undertake this endeavor if we could do it right and with the integrity and promotion it deserved. Our board of directors are 17 people (along with countless volunteers) who work all year long to make this happen. We have raised thousands of dollars in sponsorships to keep it at the level we have; and we also use our success to underwrite a number of music education initiatives and financial awards that are funneled back into this community and the young musicians Rochester is currently developing. Ever wonder what it costs to put on an event like our induction ceremony at a place like The Eastman Theater? In any given year, this event can cost upwards of six figures to produce; and we have still been profitable since year one and given a significant amount of those profits back to our own arts community in Rochester. You questioned the validity of inductees like Al Jardine, saying he only lived here for 5 minutes. Well, actually it was 4 years and he began playing music here. The Beach Boys have been called Americas rock band, and its 1966 album Pet Sounds has been named by many rock critics and media outlets as the Greatest Rock Album of All Time, and Paul McCartney even has said it was the true inspiration for Sgt Peppers and the transformation of The Beatles from a pop band to the studio icons and brilliant songwriters they became. The last time I looked places like The Baseball Hall of Fame, The Football Hall of Fame, and yes, The Rock N Roll Hall of Fame, all seemed to be honoring inductees with long, rich histories and legacies. We want to honor as many of these artistic heroes as we can while THEY ARE STILL ALIVE. Bands like Joywave, Mastodon and Flogging Molly have Rochester natives as members and deserve to be inducted, as do many of the local and regional acts you mentioned in your F WORD BLOG, such as Colorblind James Experience. We have tried a number of times to induct The Chesterfield Kings, however, you have to get those guys to be willing to stand in the same room with each other first. Not an easy task, so maybe the answer is to induct Andy Babiuk and Greg Prevost each on their own; but is that fair to all the other guys who played, wrote, rand recorded with The Chesterfield Kings? So, the Board of Directors show up day after day; week after week; month after month and year after year and try to shape an event that puts Rochesters music in the national spotlight and pays tribute to the thousands of great musicians and behind-the-scenes people who deserve that recognition. Bringing in world class celebrities like Paul Simon, Paul Shaffer, Fred Wesley, and Mace Parker to help elevate our celebration to a level of ticket sales that will fill a 2400 seat theater. And now, we are moving in other areas such as our BOOKS BACKSTAGE series of music author presentations; using our new East End facility to further promote music history and performances in Rochester. And our members do it all as volunteers. No one at The Rochester Music Hall of Fame Board gets any compensation. So, the next time you think what we are doing is stale, go out and buy a loaf of fresh bread and make yourself a ham sandwich; and sit back and watch other Rochesterians do all the work. With Love, from Bruce Pilato, Rochester Music Hall of Fame Board member and show producer.

15 likes, 7 dislikes
Posted by Bruce Pilato on 03/02/2019 at 9:34 AM

Favorite Places

  • None.
Find places »

Saved Events

  • Nada.
Find events »

Saved Stories

  • Nope.
Find stories »

Custom Lists

  • Zip.
 

Website powered by Foundation     |     © 2024 CITY Magazine